Your tip about CTA’s really hit the spot. I’ve been noticing that some of our competitors are using wordy yet highly specific buttons like ‘Get My Free Consultation Now!’ or ‘See Other Works From ____’. I was skeptic at first, but reading your logic behind it, it makes sense. I’m looking forward to implementing this on my own sites. Thank you, Brian.
For example, let’s say I have a health site. I have several types of articles on health, drug information, and information on types of diseases and conditions. My angle on the site is that I’m targeting seniors. If I find out seniors are primarily interested in information on prescription drug plans and cheap blood pressure medication, then I know that I want to provide information specifically on those things. This allows me to hone in on that market’s needs and de-prioritize or bypass other content.
Tailwind is a super simple yet supremely powerful content scheduling solution for Pinterest and Instagram. You can use it to save time with bulk image upload, really easy drag and drop calendar, multi-board pinning and pin looping, hashtag lists, and more. Plus, you can automatically optimize your Pinterest and Instagram schedules based on when your audience is most engaged.
My name is [YOUR NAME] and I’m the [YOUR POSITION] at [YOUR COMPANY]. First, just wanted to thank you for all the amazing interviews you’ve been doing. I’ve listened to your interview with [INSERT ONE YOU LIKED] multiple times because it’s so incredibly valuable. Quick question: are you accepting new interviewees at this time? If you are, I would love to chat because I [COOL RESULT].
Although Bing Ads has intentionally made its experience as similar to Google Ads as possible to help advertisers make the transition or run complementary campaigns, one area Bing excels in is its reporting functionality. The Bing Ads Intelligence suite of tools offers some remarkable reporting, so if you’re serious about Bing Ads, be sure to explore Bing Ads Intelligence.
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Great article, Brian. Like that you’re finally talking about Domain Authority (DA). It’s essential to make skyscraper technique work as well. Also, a great pointer on comments as I have personally seen articles perform well because of comments. Do you recommend closing the comments as well a few days after the article is published? Kinda like Copyblogger does now.
Think of it this way: The more specific your content, the more specific the needs of your audience are -- and the more likely you'll convert this traffic into leads. This is how Google finds value in the websites it crawls; the pages that dig into the interworkings of a general topic are seen as the best answer to a person's query, and will rank higher.
At the start of my online career i used to think that list building has no benefits but after doing some research on the topic and starting with the link building thing i came to knew it’s importance. It’s really necessary for website and blog owners to build lists or they’ll just let their selves down because list building is the game changer when Search Engines and Social Media doesn’t work for you.
Search engines are getting better and better at understanding search intent, which means they are providing more unique and granular search results that better address the user’s specific ask. The content on your website needs to provide a solution to a user’s problem, whether it’s a long-form article or a one-word answer. In the most recent HubSpot Research survey, 64% of marketers actively invest in SEO. While I’d like to see that number increase significantly, I like that SEO is becoming more of a priority across all industries.
Want to see all of the images on a Web page along with their size, alt text, and a real-size display of the image? How about a list of all of your page links: external links, internal links, style sheets, XML, and other assets? Do you know which ones aren't working? Among our free SEO tools, this one is always popular for its multipurpose functionality!
Stop building your SEO strategy around algorithm updates. In search, Google’s goal is the user’s goal. Instead of chasing an algorithm that won’t stand still, place your attention on content that aligns with your user’s intent. For example, HubSpot placed a heavy emphasis on winning featured snippets for important keywords because of its real estate and the great user experience they provide for the user. Here’s how we did it.